20 SaaS Affiliate Programs to Consider in 2025

2025-06-30 15:46:00 TrackReward Team
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In 2025, SaaS is where the smart money is. 

With software becoming a daily essential for businesses and creators alike, there's never been a better time to use tools people already need.

However, not all programs are created equal. Some offer recurring income, others reward big for one-time conversions. However, the best ones make promoting feel effortless.

We’re showing you the 20 standout SaaS affiliate programs that bring the perfect mix of profit potential and partner support.

 

  1. TrackReward

  2. Semrush

  3. AnyTrack

  4. FreshBooks

  5. Sucuri

  6. Unbounce

  7. Teachable

  8. Pipedrive

  9. Kinsta

  10. HubSpot

  1. Social Champ

  2. GetResponse

  3. Hotjar Referral Program

  4. Brand24

  5. Frase

  6. Zonka Feedback

  7. Moosend

  8. Wix

  9. InboxAlly

  10. Woodpeaker

 

The TrackReward starter pack is only $29, while other brands kick off at $49 and go up from there. So, choose wisely!

Top 20 SaaS Affiliate Programs: Our Special Picks

Here are the top 20 SaaS affiliate programs with all the details you can check.

 

Program 1: TrackReward

 

[Check out 👉TrackReward]

 

TrackReward is an affiliate network that helps businesses set up and run their own affiliate programs. It also offers a sweet deal for promoters who want to earn through its platform. TrackReward is number one because it makes it super easy to manage multiple campaigns.

Commission Rate:

  • Earn up to 35% recurring commission on every successful referral.

  • Offer a 14-Days free trial to facilitate lead conversion.

  • Plans start at just $29 per month.

  • Monthly payouts with a $50 threshold.

Cookie Duration:

60 days! Giving affiliates a generous window to earn commissions after a referral clicks their link.

Target Affiliates:

  • Bloggers and content creators in the SaaS space

  • Comparison/review websites

  • Digital marketers

  • Influencers with niche audiences

Advantages:

  • Easy-to-use dashboard for tracking earnings

  • Access to multiple merchants under one account

  • Real-time analytics and performance tracking

  • Tools like banners, links, and widgets are provided

  • User-friendly affiliate tracking software

  • Reliable tracking and commission payments

Payment Methods:

  • PayPal

  • Direct bank transfers

  • Minimum payout thresholds apply

 

Program 2: Semrush

 

[Check out 👉 Semrush]

 

Semrush is a top-notch all-in-one digital marketing platform. It’s super popular for its tools related to SEO, content marketing, and checking out what competitors are up to. They’ve got an affiliate program called BeRush, too.

Commission Details:

  • Get $200 for every new subscription sale you make!

  • $0.01 for each new sign-up

  • Earn $10 for each new trial registration.

Cookie Duration:

120 days! One of the longest in the industry, giving affiliates a strong conversion window

Unique Features:

  • Last-click attribution gives affiliates credit.

  • Multilingual affiliate materials.

  • 40+ tools

  • Dedicated affiliate support team

  • A/B tested landing pages to boost performance

  • Run campaigns with 7-day trial landing pages and banners.

  • Resources like banners, email templates, and demo videos

 

Program 3: AnyTrack

 

[Check out 👉 Affiliate Program | AnyTrack]

 

AnyTrack is a conversion tracking platform designed for marketers, affiliates, and e-commerce brands. It's got a solid affiliate program that really backs performance-based partners.

Commission Rate:

  • 15% recurring commission for every paying customer referred

Affiliate Perks:

  • Recurring revenue as long as your referral stays subscribed

  • Quick setup in 5 minutes, no technical skills required

  • Early access to product updates and features

  • Priority affiliate support

  • Detailed tracking and analytics dashboard

  • Co-marketing opportunities for top affiliates

  • Monthly payments around the 15th for the prior month's commissions

 

Program 4: FreshBooks

 

[Check out 👉Affiliate Program - Earn Money Online Through FreshBooks]

 

FreshBooks is a go-to online accounting tool for small businesses, freelancers, and folks in service jobs. It’s going to create financial reports to help make things easier for everyone using it.

Payment Structure and Commission Scheme:

  • $10 per free trial sign-up

  • $55–$200 per paid subscription, based on plan level

  • Payments via the ShareASale network, a $50 minimum payout.

  • Payment methods include PayPal, Stripe, or wire transfer

Why affiliates love it:

  • A 120-day cookie duration is generous

  • Low-barrier with free trial sign-up payouts

  • A trusted brand in the small business and freelancer community

  • Well-optimized landing pages and sales funnel

  • VIP commissions for top performers

  • Strong support from their affiliate team

 

Program 5: Sucuri

 

[Check out 👉Sucuri]  

 

Sucuri is a company that focuses on keeping websites secure and running smoothly. They provide services like firewalls, malware removal, and various protection options.

Commission Range:

  • Earn up to $125 commission per plan purchase

  • Commission rates are between $29.97 and $124.99.

  • Affiliates earn up to 25% commission with no payout minimum on CJ Affiliate.

  • Often includes bonuses for high-performing affiliates.

Program Benefits:

  • High commissions, no payout threshold

  • Professional creative assets and tracking tools

  • Ensures compliance in affiliate marketing.

  • A brand known for trust and reliability in the cybersecurity space

  • 30-day cookie window

  • Strong support team and promotional guidance

 

Program 6: Unbounce

 

[Check out 👉 Unbounce Partner Program - Turn Referrals Into Revenue]  

 

Unbounce is a popular landing page and conversion optimization platform used by marketers, agencies, and SaaS companies. It is an AI-powered. 

Commission Rates:

  • 35% recurring commission on every monthly or annual subscription referred

  • Affiliates earn for the entire lifetime of the customer

Audience:

  • Digital marketers

  • Conversion rate optimization (CRO) experts

  • Marketing agencies

  • Web designers and freelancers

Perks:

  • High-converting product with strong brand recognition

  • Affiliate-exclusive resources and creative assets

  • 90-day cookie duration

  • Regular contests and bonus incentives for top performers

 

Program 7: Teachable

 

[Check out 👉 Teachable Affiliate Partner Program

 

Teachable is a one-stop shop for making and selling online courses, coaching, and digital products. With over 100,000 people on board, it’s clear that it’s pretty popular.

Target Affiliates:

  • Course creators

  • Online educators

  • Content marketers and influencers in the creator economy

  • Business coaches and mentors

Commission Structure:

  • 30% recurring commission for every sale

  • Commissions recurring for up to one year from the first purchase

  • Cookie duration: 30 days

Why it works:

  • Attracts those who trust recommendations from followers

  • Great match for influencer-based affiliate strategies.

  • The program is free to join with no minimum requirements

 

Program 8: Pipedrive

 

[Check out 👉Affiliate Partnership Program | Pipedrive

 

Pipedrive is a popular CRM platform that's perfect for small and medium-sized sales teams. It offers a bunch of features that help make a salesperson's work much easier.

Commission Rates:

  • 20-33% commission rate for the first 12 months from new customers' revenue

  • Offers monthly commissions with a 90-day cookie duration

Brand Reputation:

  • Trusted by 100,000+ companies worldwide

  • As of 2023, the annual revenue stands at about $189 million.

  • Known for its user-friendly UI and sales-focused features

  • High customer retention, boosting long-term affiliate earnings

Why affiliates love it:

  • It’s easy to recommend due to its intuitive design

  • Strong market presence in the SMB CRM space

  • Access to marketing materials

 

Program 9: Kinsta

 

[Check out 👉 Kinsta® Hosting Affiliate Program

 

Kinsta is a well-managed WordPress hosting service that’s all about speed, security, and awesome support.

Commission Details:

  • Commissions up to $500 one-time per referral

  • 10% recurring monthly commissions for the customer’s lifetime

  • The minimum payout threshold is around $50 to $100

Affiliate Support:

  • Real-time affiliate dashboard

  • High-converting landing pages and banners

  • Dedicated affiliate team for support and optimization

  • Detailed affiliate dashboards with multilingual support

  • Cookie duration: 60 days

What makes it great:

  • Generous upfront payout with recurring earnings.

  • Ideal for affiliates targeting bloggers, developers, and WordPress users.

 

Program 10: HubSpot

 

[Check out 👉 HubSpot Affiliate Program | Overview

 

HubSpot has a great partner ecosystem that covers CRM, marketing, sales, and service tools. It's definitely one of the top SaaS products out there!

Partner Types:

  • Affiliate Partners: Promote HubSpot through content, referrals, and links

  • Solutions Partners (Agencies): Sell and support HubSpot services.

  • App Partners: Build integrations within HubSpot's ecosystem

Commissions:

  • 30% recurring commission for up to 12 months

  • Up to $1,000 per product sale, depending on tier and customer plan

  • Commission rates vary across Hubs (Marketing, Sales, CRM)

  • Long cookie window: 180 days

Why it stands out:

  • Ideal for content creators, consultants, and agencies

  • All-in-one marketing and CRM solutions.

 

Program 11: Social Champ

 

[Check out 👉Get Rewarded With the Champ's Affiliate Program

 

Social Champ is a handy tool for managing social media. It lets you schedule, publish, and check out your content across different platforms. Plus, it’s powered by AI, making the whole process easier for both individuals and businesses.

Commissions:

  • 30% recurring commission on every subscription referral

  • Earn a $50 bonus for every five new active referrals

  • The minimum payout threshold is $50 for most methods.

  • Cookie duration: 90 days

Marketing Support:

  • Access to a dedicated affiliate dashboard

  • Ready-to-use banners, links, and email templates

  • Affiliate newsletters with tips and updates

  • Dedicated affiliate support for personalized guidance

 

Program 12: GetResponse

 

[Check out 👉 GetResponse Affiliate Program

 

GetResponse is an email marketing and automation platform that has a pretty solid affiliate program. Plus, a bunch of different products like email, landing pages, and webinars.

Referral Rewards:

Two program options:

  • Bounty Program: Upfront payments of $100 or $150 per paid account

  • Recurring Program: 33% to 50% commission on subscriptions for a year

  • Cookie duration: 90 days

Eligibility:

  • Open to marketers, bloggers, agencies, and influencers

  • No minimum traffic requirement

  • You just need to apply and get approved

 

Program 13: Hotjar Referral Program

 

[Check out 👉Hotjar Documentation

 

Hotjar has tools for checking out how people use your website, like heatmaps that show where they click, session recordings so you can see their journey, and feedback surveys to get their thoughts.

Commission Rates:

  • 15% revenue share for monthly contracts

  • 20% for annual contracts

  • Up to 25% for multi-annual contracts

Perks:

  • Promote a widely used product with a free trial

  • Partners earn revenue as long as the referral is a paying customer.

  • Co-marketing opportunities and bonus programs

  • Intuitive dashboard to monitor performance

  • Popular with UX designers, product managers, and marketers

 

Program 14: Brand24

 

[Check out 👉 Join the Brand24 Partner Program

 

Brand24 is a tool that businesses, marketers, and agencies use to keep an eye on what’s being said about them online. It has AI features that pick up on emotional vibes, helping companies respond fast and look after their reputation.

Unlimited Earning Potential:

  • Earn 20% to 30% commission per sale, depending on the number of paid customers.

  • Earn a commission if customers buy within 90 days of clicking your link.

  • Commissions last as long as your referral remains a customer

Affiliate Benefits:

  • 90-day cookie window

  • Detailed analytics and real-time performance tracking

  • Co-branded materials and creative resources

  • Unlimited earning potential

  • Monthly newsletter with updates and tips

  • Dedicated affiliate support and regular program updates

 

Program 15: Frase

 

[Check out 👉 What you get as an affiliate partner

 

Frase uses AI to help with SEO and content optimization. It’s a favorite among content marketers and SEO pros for getting their stuff just right.

Commission and Payout Details:

  • 30% recurring commission for each paying customer

  • No limit on how much affiliates can earn

  • Affiliates earn a $50 bonus after 100 referrals.

  • Payouts are made monthly via PayPal

  • Cookie duration: 60 days

Why it works for affiliates:

  • Highly niche-specific tool with a dedicated user base

  • Perfect for SEO bloggers, content creators, and marketing educators

  • The program provides affiliates with marketing resources 

 

Program 16: Zonka Feedback

 

[Check out 👉 Partner with Zonka Feedback

 

Zonka Feedback is a customer experience and feedback platform for surveys, NPS, and offline feedback collection.

Referral Commissions:

  • Up to 25% recurring commission for two years on every paying customer referred

  • 120-day cookie duration

Expert Program Details:

  • Priority partner support and training

  • Listing on Zonka’s Expert Directory

  • Co-marketing opportunities and white-label resources

  • Access to product demos and early features

 

Program 17: Moosend

 

[Check out 👉 Join Moosend's Affiliate Program And Elevate Your Earnings]

 

Moosend is an intuitive email marketing and marketing automation platform. It perfectly fits with small businesses and marketers.

Commission Structure:

  • 40% recurring commission on every paid subscription

Perks:

  • 90-day cookie duration

  • High-converting product with an easy-to-sell free trial

  • Access to high-quality marketing materials

  • Real-time reporting dashboard

  • Fast, reliable affiliate support

 

Program 18: Wix

 

[Check out 👉Drive Traffic to Wix.com & Get Paid | Wix Affiliate Program]

 

Wix is a super popular website builder that makes it super easy for anyone. Freelancer, or running a small business, you can just drag and drop from their cool site.

Recurring Commissions:

  • Up to $100 per Premium referral (one-time commission model)

  • No recurring commission currently

  • Payout is based on the plan purchased

Support:

  • Access to a partner dashboard for performance tracking

  • Marketing materials, banners, and lead-gen assets

  • Partner tiers and perks for design agencies and developers

  • Targets web designers, small business bloggers, and digital marketers 

 

Program 19: InboxAlly

 

[Check out 👉 Join our Affiliate Program | InboxAlly]

 

InboxAlly is an advanced email deliverability tool designed to improve open rates and avoid spam folders.

Commission Amount:

  • Up to 20% recurring commission for every paid customer

  • Higher-tier affiliates may receive custom rates based on performance

Partner Resources:

  • Marketing assets, including case studies, videos, and data sheets

  • Educational content to help partners understand and explain deliverability

  • Dedicated partner success team for technical and promotional support

 

Program 20: Woodpecker

 

[Check out 👉 Become a Partner | Woodpecker Partner Program] 

 

Woodpecker is all about backing up its partners with strong affiliate support. A dedicated team is ready to assist affiliates and their referred leads. This kind of support makes it easier for affiliates to amp up their marketing game.

Commission Details:

  • Commission rate 20%

Affiliate Benefits:

  • Supports the sales and marketing teams in enhancing outreach efforts.

  • Offer over 1 billion B2B leads for cold emails

 

Types of SaaS Partner Programs

SaaS partners are there for growth and reach. They all do this to create a strong ecosystem around a software product. Each type of partnership has its own set of features or responsibilities. It helps a SaaS company connect with customers, build integrations, and increase revenue.

 

 

How about making it easier for you to understand: 

  1. Reseller Partnerships

Reseller partners sell your SaaS product as their own offering. They basically collaborate with third-party companies to offer SaaS products at discounted rates. Then, they resell them to their customers. 

Key features:

  • Partners handle the sales process end-to-end.

  • They may offer local support and customization.

  • Diversify revenue streams

  • Reduce direct sales costs.

  • Common with value-added resellers (VARs) or managed service providers (MSPs).

Why it works:
It allows your product to enter new markets with minimal internal effort. Going into regions or industries where you don’t yet have a presence.

  1. Affiliate Marketing

This is a low-barrier, performance-based model. Partners here promote your product and earn a commission for each lead or sale. This is everywhere in content marketing, social media, and email to boost conversions.. 

Highlights:

  • Perfect for bloggers, influencers, or niche websites.

  • Often tracked through unique affiliate links.

  • Great for startups looking to increase visibility.

  • Enhance brand awareness and generate quality leads.

  • Offer flexible commission structures

Why it works:
It’s cost-effective and scalable. You only pay for actual results.

  1. Referral Partnerships

Referral partners suggest your SaaS product to their network and score rewards like commissions, discounts, or bonuses when their referrals lead to successful conversions. They bring in high-quality, qualified leads straight to the SaaS company.

What makes it different:

  • More personal than affiliate marketing.

  • One-to-one connections with potential customers 

  • Often used by consultants, industry peers, or satisfied customers.

  • Doesn’t involve full sales ownership like resellers.

  • Reward partners with flat fees 

Why it works:
Warm leads convert better. Referred customers often have higher lifetime value.

  1. Agent Partnerships

Agents act on your behalf to close deals, but you still manage the customer post-sale. They work closely with SaaS end customers. These partners use their good relationships and know-how to help customers.  In the meantime, they also promote what the SaaS provider has to offer.

Key traits:

  • Agents focus purely on sales.

  • Provide partners with dedicated support.

  • Collaborate with the SaaS vendor to grow revenue.

  • You retain control over customer onboarding and support.

  • Typically suited to enterprise-level SaaS products.

Why it works:
You get the benefit of expert salespeople without giving up control over the customer experience.

  1. Integration Partnerships

These are tech partnerships. Basically, it's where two SaaS companies link up their products with some technical integrations.

Benefits:

  • Adds value to both platforms.

  • Improved user experiences

  • Include co-selling and revenue sharing

  • Drives product stickiness and joint marketing opportunities.

  • Common with CRMs, marketing tools, and workflow software.

Why it works:
Customers love tools that work seamlessly together. It enhances functionality and user satisfaction.

Benefits of SaaS Affiliate Programs

Affiliate programs have the most accessible and scalable ways for SaaS companies to grow their customer base and brand awareness. Let's show you how they’re so effective:

  1. New Market Access

Affiliate partners have loyal audiences based in specific niches or regions. It will reach the places that your brand couldn’t yet.

  • Enter new markets without heavy investment.

  • Bloggers, influencers, and industry experts bring the followers base.

  • Great for global expansion or tapping into underserved customer segments.

Why it matters:
You gain warm leads from sources with trust and influence in their communities.

  1. Brand Credibility and Trust

Affiliates are all about faithful reletionship with their audineces. Think about a known influencer recommending your product. Their endorsement boosts your brand’s credibility.

  • Builds social proof instantly.

  • More beneficial than conventional advertising.

  • More genuine and reliable.

  • Increases trust with skeptical or first-time buyers.

Why it matters:
People trust people more than ads. A trusted recommendation can convert faster than traditional marketing.

  1. Cost-Effective Customer Acquisition

You only pay when a lead or customer converts. No upfront advertising costs or wasted budget.

  • Low-risk, high-reward.

  • Companies only pay commissions for actual conversions.

  • Limits wasted budget on ineffective ads.

  • Performance-based: pay per sale, sign-up, or lead.

Why it matters:
Affiliate programs scale your growth while keeping your CAC (Customer Acquisition Cost) in check.

  1. Long-Term Partnerships

Many affiliates become brand advocates and form lasting relationships with your company.

  • Consistent promotion over time.

  • Provides SaaS companies with steady revenue growth.

  • Builds long-lasting affiliate partnerships.

  • Opportunities to collaborate on webinars, content, and exclusive offers.

Why it matters:
These partners grow with your brand. They become part of your extended marketing team.

  1. Enhanced Customer Solutions

Affiliates often pair your product with their own services, tools, or content. It creates more comprehensive solution for the customer.

  • Better customer experience.

  • Increased product value through added context or support.

Why it matters:
It’s not just about the sale. It’s more about delivering value that leads to retention and referrals.

  1. Competitive Positioning

Affiliate marketing helps keep your brand top-of-mind.

  • Your product is featured alongside competitors.

  • Influencers highlight your unique value proposition.

  • Brand visibility and competitive advantage.

  • Authentic endorsements and broad marketing channels.

Why it matters:
It positions your SaaS as a trusted, go-to solution. You stand out in a crowded space.

 

Frequently Asked Questions

What are SaaS affiliate programs?

SaaS affiliate programs let marketing partners earn commissions by promoting software products. 

Can you make $10,000 a month with affiliate marketing?

Yes, it’s possible with the right niche, high-converting traffic, and promoting high-ticket or recurring-commission products consistently.

What is the highest paying affiliate programs?

Programs like HubSpot, Kinsta, and software in finance or web hosting often offer $500–$1,000+ per referral or recurring income.

How do I find affiliates for my SaaS?

Use platforms such as PartnerStack; reach out to influencers, join affiliate forums, or list your program in affiliate directories and SaaS communities.